Attn: Grace
B2C,
Shopify,
The Story
Attn:Grace is a new Direct-to-Consumer brand providing women with high performance, body-and-earth-friendly products for bladder leakage. Accorin worked closely with the Attn: Grace team and their branding and design agency to build out an experience that establishes both their mission as well as their marketplace. The result of the collaboration is a unique and compelling experience that enables the consumer to purchase once, subscribe and save, as well dictate a customizable delivery frequency that works for them.
The end result is a superior customer experience and branding experience that seeks, by design, to successfully convert one-time-purchase customers to ongoing subscribers.
Platform(s) / Solution:
- Shopify
- RocketFlowz
- Unique profile-based recommendation tool
Extras & Noteworthy Add-ons:
- Accorin’s own RocketFlowz EAI product (hosted), utilized to build out and integrate with Shopify and Recharge for subscriptions, ensuring a custom and private shopping experience
- Specific product categories and SKUs recommended to the customer based on user input, providing a useful yet private shopping experience.
Key Technology Used
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